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WWW
2008
ACM
14 years 9 months ago
Contextual advertising by combining relevance with click feedback
Contextual advertising supports much of the Web's ecosystem today. User experience and revenue (shared by the site publisher ad the ad network) depend on the relevance of the...
Deepayan Chakrabarti, Deepak Agarwal, Vanja Josifo...
WWW
2004
ACM
14 years 9 months ago
Mining anchor text for query refinement
When searching large hypertext document collections, it is often possible that there are too many results available for ambiguous queries. Query refinement is an interactive proce...
Reiner Kraft, Jason Y. Zien
WWW
2001
ACM
14 years 9 months ago
Personalizing E-commerce applications with on-line heuristic decision making
This paper describes new technology based on on-line decision support for providing personalized customer treatments in web-based storefronts and information sites. The central im...
Vinod Anupam, Richard Hull, Bharat Kumar
KDD
2008
ACM
217views Data Mining» more  KDD 2008»
14 years 9 months ago
Stream prediction using a generative model based on frequent episodes in event sequences
This paper presents a new algorithm for sequence prediction over long categorical event streams. The input to the algorithm is a set of target event types whose occurrences we wis...
Srivatsan Laxman, Vikram Tankasali, Ryen W. White
KDD
2007
ACM
168views Data Mining» more  KDD 2007»
14 years 9 months ago
A probabilistic framework for relational clustering
Relational clustering has attracted more and more attention due to its phenomenal impact in various important applications which involve multi-type interrelated data objects, such...
Bo Long, Zhongfei (Mark) Zhang, Philip S. Yu