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WWW
2001
ACM
14 years 9 months ago
Methods for Measuring Search Engine Performance over Time
This study introduces methods for evaluating search engine performance over a time period. Several measures are defined, which as a whole, describe search engine functionality ove...
Judit Bar-Ilan
CHI
2009
ACM
14 years 9 months ago
Timing is everything?: the effects of timing and placement of online privacy indicators
Many commerce websites post privacy policies to address Internet shoppers' privacy concerns. However, few users read or understand them. Iconic privacy indicators may make pr...
Serge Egelman, Janice Y. Tsai, Lorrie Faith Cranor...
WWW
2011
ACM
13 years 3 months ago
Measuring the effectiveness of display advertising: a time series approach
We develop an approach for measuring the effectiveness of online display advertising at the campaign level. We present a Kalman filtering approach to deseasonalize and estimate ...
Joel Barajas, Ram Akella, Marius Holtan, Jaimie Kw...
GLOBECOM
2008
IEEE
14 years 3 months ago
Inferring Internet Worm Temporal Characteristics
— Internet worm attacks pose a significant threat to network security. In this work, we coin the term Internet worm tomography as inferring the characteristics of Internet worms...
Qian Wang, Zesheng Chen, Kia Makki, Niki Pissinou,...
IFIP
2010
Springer
13 years 3 months ago
Evaluation of Evidence in Internet Auction Fraud Investigations
Abstract Internet auction fraud has become prevalent. Methodologies for detecting fraudulent transactions use historical information about Internet auction participants to decide w...
Michael Y. K. Kwan, Richard E. Overill, Kam-Pui Ch...