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» Learning User Clicks in Web Search
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EMNLP
2009
13 years 4 months ago
Empirical Exploitation of Click Data for Task Specific Ranking
There have been increasing needs for task specific rankings in web search such as rankings for specific query segments like long queries, time-sensitive queries, navigational quer...
Anlei Dong, Yi Chang, Shihao Ji, Ciya Liao, Xin Li...
SOCIALCOM
2010
13 years 4 months ago
Learning to Predict Ad Clicks Based on Boosted Collaborative Filtering
This paper addresses the topic of social advertising, which refers to the allocation of ads based on individual user social information and behaviors. As social network services (e...
Teng-Kai Fan, Chia-Hui Chang
WWW
2008
ACM
14 years 7 months ago
Genealogical trees on the web: a search engine user perspective
This paper presents an extensive study about the evolution of textual content on the Web, which shows how some new pages are created from scratch while others are created using al...
Ricardo A. Baeza-Yates, Álvaro R. Pereira J...
ICWSM
2008
13 years 8 months ago
Logsonomy: A Search Engine Folksonomy
In social bookmarking systems users describe bookmarks by keywords called tags. The structure behind these social systems, called folksonomies, can be viewed as a tripartite hyper...
Robert Jäschke, Beate Krause, Andreas Hotho, ...
WSDM
2010
ACM
365views Data Mining» more  WSDM 2010»
14 years 4 months ago
A Novel Click Model and Its Applications to Online Advertising
Recent advances in click model have positioned it as an attractive method for representing user preferences in web search and online advertising. Yet, most of the existing works f...
Zeyuan Allen Zhu, Weizhu Chen, Tom Minka, Chenguan...