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WWW
2010
ACM
14 years 2 months ago
Using landing pages for sponsored search ad selection
We explore the use of the landing page content in sponsored search ad selection. Specifically, we compare the use of the ad’s intrinsic content to augmenting the ad with the wh...
Yejin Choi, Marcus Fontoura, Evgeniy Gabrilovich, ...
PAMI
2012
11 years 10 months ago
Exploring Context and Content Links in Social Media: A Latent Space Method
—Social media networks contain both content and context-specific information. Most existing methods work with either of the two for the purpose of multimedia mining and retrieva...
Guo-Jun Qi, Charu C. Aggarwal, Qi Tian, Heng Ji, T...
ICDM
2009
IEEE
198views Data Mining» more  ICDM 2009»
14 years 2 months ago
Information Extraction for Clinical Data Mining: A Mammography Case Study
Abstract—Breast cancer is the leading cause of cancer mortality in women between the ages of 15 and 54. During mammography screening, radiologists use a strict lexicon (BI-RADS) ...
Houssam Nassif, Ryan Woods, Elizabeth S. Burnside,...
CDC
2008
IEEE
217views Control Systems» more  CDC 2008»
13 years 7 months ago
An ensemble Kalman filtering approach to highway traffic estimation using GPS enabled mobile devices
Traffic state estimation is a challenging problem for the transportation community due to the limited deployment of sensing infrastructure. However, recent trends in the mobile pho...
Daniel B. Work, Olli-Pekka Tossavainen, Sebastien ...
ICDM
2002
IEEE
122views Data Mining» more  ICDM 2002»
14 years 18 days ago
Using Category-Based Adherence to Cluster Market-Basket Data
In this paper, we devise an efficient algorithm for clustering market-basket data. Different from those of the traditional data, the features of market-basket data are known to b...
Ching-Huang Yun, Kun-Ta Chuang, Ming-Syan Chen