Although CRM is one of the fastest growing management approaches being adopted across many organizations and particularly tourism and hospitality firms, the deployment of CRM appl...
Companies in a variety of industries (e.g., airlines, hotels, theaters) often use last-minute sales to dispose of unsold capacity. Although this may generate incremental revenues ...
Kinshuk Jerath, Serguei Netessine, Senthil K. Veer...
This paper presents a brief summary of the findings of a Web-based survey of the views of Australian publishers, on the potential impact of digital technologies, followed by three...
The bursting of the e-bubble affected expectations with regard to mobile initiatives and willingness to invest in them very negatively. In both academia and practice, there has re...