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HICSS
2003
IEEE
130views Biometrics» more  HICSS 2003»
14 years 21 days ago
An Integrative Implementation Framework for Electronic Customer Relationship Management: Revisiting the General Principles of Us
Electronic Customer Relationship Management (eCRM) has become the latest paradigm in the world of Customer Relationship Management. Recent business surveys suggest that up to 50% ...
Jerry Fjermestad, Nicholas C. Romano Jr.
HICSS
2006
IEEE
146views Biometrics» more  HICSS 2006»
14 years 1 months ago
Managing Customer Relationships through Mobile Medium - Underlying Issues and Opportunities
Although customer relationship management (CRM) is currently gaining widespread popularity in several disciplines and industries, mobile medium as an element of CRM is rarely take...
Jaakko Sinisalo, Jari Salo, Heikki Karjaluoto, Mat...
HICSS
2010
IEEE
190views Biometrics» more  HICSS 2010»
14 years 2 months ago
Managing the Current Customization of Process Related IT-Services
IT service providers are increasingly required to orientate their service portfolio towards the IT support of their consumer’s business processes. This enables diversification a...
Henrik Brocke, Falk Uebernickel, Walter Brenner
DOLAP
2004
ACM
14 years 25 days ago
Data warehouse design to support customer relationship management analyses
CRM is a strategy that integrates the concepts of Knowledge Management, Data Mining, and Data Warehousing in order to support the organization’s decision-making process to retai...
Colleen Cunningham, Il-Yeol Song, Peter P. Chen
WISE
2007
Springer
14 years 1 months ago
Managing Process Customizability and Customization: Model, Language and Process
One of the fundamental ideas of services and service oriented architecture is the possibility to develop new applications by composing existing services into business processes. Ho...
Alexander Lazovik, Heiko Ludwig