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CHI
2004
ACM
14 years 9 months ago
Older adults and web usability: is web experience the same as web expertise?
Level of Web experience is often a factor for which researchers attempt to control while conducting experimental studies on Web usability. It is typically measured by some means o...
Ann Chadwick-Dias, Donna P. Tedesco, Thomas S. Tul...
WWW
2010
ACM
14 years 4 months ago
Factorizing personalized Markov chains for next-basket recommendation
Recommender systems are an important component of many websites. Two of the most popular approaches are based on matrix factorization (MF) and Markov chains (MC). MF methods learn...
Steffen Rendle, Christoph Freudenthaler, Lars Schm...
WWW
2007
ACM
14 years 9 months ago
Predicting clicks: estimating the click-through rate for new ads
Search engine advertising has become a significant element of the Web browsing experience. Choosing the right ads for the query and the order in which they are displayed greatly a...
Matthew Richardson, Ewa Dominowska, Robert Ragno
WWW
2009
ACM
14 years 9 months ago
Unsupervised query categorization using automatically-built concept graphs
Automatic categorization of user queries is an important component of general purpose (Web) search engines, particularly for triggering rich, query-specific content and sponsored ...
Eustache Diemert, Gilles Vandelle
PRL
2006
121views more  PRL 2006»
13 years 9 months ago
Information-preserving hybrid data reduction based on fuzzy-rough techniques
Data reduction plays an important role in machine learning and pattern recognition with a high-dimensional data. In real-world applications data usually exists with hybrid formats...
Qinghua Hu, Daren Yu, Zongxia Xie