Level of Web experience is often a factor for which researchers attempt to control while conducting experimental studies on Web usability. It is typically measured by some means o...
Ann Chadwick-Dias, Donna P. Tedesco, Thomas S. Tul...
Recommender systems are an important component of many websites. Two of the most popular approaches are based on matrix factorization (MF) and Markov chains (MC). MF methods learn...
Steffen Rendle, Christoph Freudenthaler, Lars Schm...
Search engine advertising has become a significant element of the Web browsing experience. Choosing the right ads for the query and the order in which they are displayed greatly a...
Automatic categorization of user queries is an important component of general purpose (Web) search engines, particularly for triggering rich, query-specific content and sponsored ...
Data reduction plays an important role in machine learning and pattern recognition with a high-dimensional data. In real-world applications data usually exists with hybrid formats...