Behavioral Targeting (BT), which aims to deliver the most appropriate advertisements to the most appropriate users, is attracting much attention in online advertising market. A ke...
Xiaohui Wu, Jun Yan, Ning Liu, Shuicheng Yan, Ying...
In this paper we propose a new class of attacks that exploit advertising systems offering microtargeting capabilities in order to breach user privacy. We study the advertising syst...
Great e orts have been paid in the Intelligent Database Systems Research Lab for the research and development of e cient data mining methods and construction of on-line analytical...
Mining user access patterns from a continuous stream of Web-clicks presents new challenges over traditional Web usage mining in a large static Web-click database. Modeling user ac...
User feedback is widely deployed in recent multimedia research to refine retrieval performance. However, most of the existing online learning algorithms handle interactions of a s...