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FLAIRS
2004
15 years 6 months ago
Personalization Using Hybrid Data Mining Approaches in E-Business Applications
Effective personalization is greatly demanded in highly heterogeneous and diverse e-commerce domain. In our approach we rely on the idea that an effective personalization techniqu...
Olena Parkhomenko, Yugyung Lee, Chintan Patel
PERSUASIVE
2007
Springer
15 years 10 months ago
Can Brotherhood Be Sold Like Soap...Online? An Online Social Marketing and Advocacy Pilot Study Synopsis
: Having engaged one billion users by early 2006, the Internet is the world’s fastest-growing mass communications medium. As it permeates into countless lives across the planet, ...
Brian Cugelman, Mike Thelwall, Phil Dawes
ICPR
2008
IEEE
15 years 11 months ago
A new clustering approach based on graph partitioning for navigation patterns mining
We present a study of the web based user navigation patterns mining and propose a novel approach for clustering of user navigation patterns. The approach is based on the graph par...
Mehrdad Jalali, Norwati Mustapha, Ali Mamat, Nasir...
CSE
2009
IEEE
15 years 11 months ago
Mining for Gold Farmers: Automatic Detection of Deviant Players in MMOGs
Abstract—Gold farming refers to the illicit practice of gathering and selling virtual goods in online games for real money. Although around one million gold farmers engage in gol...
Muhammad Aurangzeb Ahmad, Brian Keegan, Jaideep Sr...
ASSETS
2007
ACM
15 years 8 months ago
Data visualisation and data mining technology for supporting care for older people
: The overall purpose of the research discussed here is the enhancement of home-based care by revealing individual patterns in the life of a person, through modelling of the "...
Nubia M. Gil, Nick A. Hine, John L. Arnott, Julien...