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KDD
2007
ACM
165views Data Mining» more  KDD 2007»
14 years 10 months ago
Efficient and effective explanation of change in hierarchical summaries
Dimension attributes in data warehouses are typically hierarchical (e.g., geographic locations in sales data, URLs in Web traffic logs). OLAP tools are used to summarize the measu...
Deepak Agarwal, Dhiman Barman, Dimitrios Gunopulos...
WSDM
2010
ACM
236views Data Mining» more  WSDM 2010»
14 years 7 months ago
Personalized Click Prediction in Sponsored Search
Sponsored search is a multi-billion dollar business that generates most of the revenue for search engines. Predicting the probability that users click on ads is crucial to sponsor...
Erick Cantú-Paz, Haibin Cheng
WSDM
2009
ACM
178views Data Mining» more  WSDM 2009»
14 years 4 months ago
User Browsing Graph: Structure, Evolution and Application
This paper focuses on ‘user browsing graph’ which is constructed with users’ click-through behavior modeled with Web access logs. User browsing graph has recently been adopt...
Yiqun Liu, Min Zhang, Shaoping Ma, Liyun Ru
ACSAC
2005
IEEE
14 years 3 months ago
Intrusion Detection in RBAC-administered Databases
A considerable effort has been recently devoted to the development of Database Management Systems (DBMS) which guarantee high assurance security and privacy. An important componen...
Elisa Bertino, Ashish Kamra, Evimaria Terzi, Athen...
KDD
2009
ACM
232views Data Mining» more  KDD 2009»
14 years 2 months ago
Probabilistic latent semantic user segmentation for behavioral targeted advertising
Behavioral Targeting (BT), which aims to deliver the most appropriate advertisements to the most appropriate users, is attracting much attention in online advertising market. A ke...
Xiaohui Wu, Jun Yan, Ning Liu, Shuicheng Yan, Ying...