164 search results - page 23 / 33 » Mining advertiser-specific user behavior using adfactors |
KDD
2010
ACM
13 years 11 months ago
2010
ACM
There has been considerable work on user browsing models for search engine results, both organic and sponsored. The click-through rate (CTR) of a result is the product of the prob...
CIKM
2009
Springer
14 years 2 months ago
2009
Springer
Mining feedback information from user click-through data is an important issue for modern Web retrieval systems in terms of architecture analysis, performance evaluation and algor...
KDD
2012
ACM
11 years 10 months ago
2012
ACM
Historical prices are important information that can help consumers decide whether the time is right to buy a product. They provide both a context to the users, and facilitate the...
KDD
2007
ACM
14 years 8 months ago
2007
ACM
We address the task of learning rankings of documents from search engine logs of user behavior. Previous work on this problem has relied on passively collected clickthrough data. ...
ICDM
2008
IEEE
14 years 1 months ago
2008
IEEE
A common task of recommender systems is to improve customer experience through personalized recommendations based on prior implicit feedback. These systems passively track differe...