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CIKM
2008
Springer
13 years 9 months ago
A note on search based forecasting of ad volume in contextual advertising
In contextual advertising, estimating the number of impressions of an ad is critical in planning and budgeting advertising campaigns. However, producing this forecast, even within...
Xuerui Wang, Andrei Z. Broder, Marcus Fontoura, Va...
DS
1997
117views Database» more  DS 1997»
13 years 9 months ago
Experience with a Combined Approach to Attribute-Matching Across Heterogeneous Databases
Determining attribute correspondences is a difficult, time-consuming, knowledge-intensive part of database integration. We report on experiences with tools that identified candi...
Chris Clifton, E. Housman, Arnon Rosenthal
KDD
2006
ACM
134views Data Mining» more  KDD 2006»
14 years 8 months ago
Learning to rank networked entities
Several algorithms have been proposed to learn to rank entities modeled as feature vectors, based on relevance feedback. However, these algorithms do not model network connections...
Alekh Agarwal, Soumen Chakrabarti, Sunny Aggarwal
ICDM
2008
IEEE
109views Data Mining» more  ICDM 2008»
14 years 2 months ago
Quantitative Association Analysis Using Tree Hierarchies
Association analysis arises in many important applications such as bioinformatics and business intelligence. Given a large collection of measurements over a set of samples, associ...
Feng Pan, Lynda Yang, Leonard McMillan, Fernando P...
ROCAI
2004
Springer
14 years 1 months ago
Learning Mixtures of Localized Rules by Maximizing the Area Under the ROC Curve
We introduce a model class for statistical learning which is based on mixtures of propositional rules. In our mixture model, the weight of a rule is not uniform over the entire ins...
Tobias Sing, Niko Beerenwinkel, Thomas Lengauer