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WWW
2008
ACM
14 years 8 months ago
Optimal marketing strategies over social networks
We discuss the use of social networks in implementing viral marketing strategies. While influence maximization has been studied in this context (see Chapter 24 of [10]), we study ...
Jason D. Hartline, Vahab S. Mirrokni, Mukund Sunda...
WWW
2008
ACM
14 years 8 months ago
Characterizing typical and atypical user sessions in clickstreams
Millions of users retrieve information from the Internet using search engines. Mining these user sessions can provide valuable information about the quality of user experience and...
Narayanan Sadagopan, Jie Li
WWW
2008
ACM
14 years 8 months ago
Detecting image spam using visual features and near duplicate detection
Email spam is a much studied topic, but even though current email spam detecting software has been gaining a competitive edge against text based email spam, new advances in spam g...
Bhaskar Mehta, Saurabh Nangia, Manish Gupta 0002, ...
WWW
2007
ACM
14 years 8 months ago
Optimized query planning of continuous aggregation queries in dynamic data dissemination networks
Continuous queries are used to monitor changes to time varying data and to provide results useful for online decision making. Typically a user desires to obtain the value of some ...
Rajeev Gupta, Krithi Ramamritham
WWW
2007
ACM
14 years 8 months ago
The complex dynamics of collaborative tagging
The debate within the Web community over the optimal means by which to organize information often pits formalized classifications against distributed collaborative tagging systems...
Harry Halpin, Valentin Robu, Hana Shepherd
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