438 search results - page 9 / 88 » Modeling and predicting user behavior in sponsored search |
CORR
2006
Springer
13 years 7 months ago
2006
Springer
Internet search companies sell advertisement slots based on users' search queries via an auction. While there has been previous work on the auction process and its game-theor...
SIGIR
2008
ACM
13 years 7 months ago
2008
ACM
In most previous work on personalized search algorithms, the results for all queries are personalized in the same manner. However, as we show in this paper, there is a lot of vari...
SCSC
2007
13 years 9 months ago
2007
SIGIR
2011
ACM
12 years 10 months ago
2011
ACM
Search engine switching is the voluntary transition between Web search engines. Engine switching can occur for a number of reasons, including user dissatisfaction with search resu...
ICMCS
2000
IEEE
14 years 3 days ago
2000
IEEE
Applications in virtual multimedia catalogs are highly interactive. Thus, it is difficult to estimate resource demands required for presentation of catalog contents. In this pape...