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WWW
2009
ACM
14 years 8 months ago
Bid optimization for broad match ad auctions
Ad auctions in sponsored search support"broad match"that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving mo...
Eyal Even-Dar, Vahab S. Mirrokni, S. Muthukrishnan...
JSAC
2006
81views more  JSAC 2006»
13 years 7 months ago
Wireless channel allocation using an auction algorithm
We develop a novel auction-based algorithm to allow users to fairly compete for a wireless fading channel. We use the second-price auction mechanism whereby user bids for the chan...
Jun Sun 0007, Eytan Modiano, Lizhong Zheng
WWW
2007
ACM
14 years 8 months ago
Dynamics of bid optimization in online advertisement auctions
We consider the problem of online keyword advertising auctions among multiple bidders with limited budgets, and study a natural bidding heuristic in which advertisers attempt to o...
Christian Borgs, Jennifer T. Chayes, Nicole Immorl...
MIDDLEWARE
2007
Springer
14 years 1 months ago
Fair access to scarce resources in ad-hoc grids using an economic-based approach
In ad-hoc Grids where the availability of resources and tasks changes over the time, distributing the tasks among the scarce resources in a balanced way is a challenging task. In ...
Behnaz Pourebrahimi, Koen Bertels