This paper describes our efforts to investigate factors in user browsing behavior to automatically evaluate Web pages that the user shows interest in. We developed a client site l...
Web sites allow the collection of vast amounts of navigational data – clickstreams of user traversals through the site. These massive data stores offer the tantalizing possibil...
Kaushik Dutta, Debra E. VanderMeer, Anindya Datta,...
Web Usage Mining refers to the discovery of interesting information from user navigational behavior as stored in web access logs. While extracting simple information from web logs...
John R. Punin, Mukkai S. Krishnamoorthy, Mohammed ...
World Wide Web (WWW) is a vast source of information, the problem of information overload is more acute than ever. Due to noise in WWW, it is becoming hard to find usable informati...
Firms spend high sums trying to make their “home” page as memorable as possible to attract repeat visits. For this purpose, fancy pictures and words are used to catch the atte...