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» On the submodularity of influence in social networks
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ICWSM
2010
13 years 9 months ago
Sequential Influence Models in Social Networks
The spread of influence among individuals in a social network can be naturally modeled in a probabilistic framework, but it is challenging to reason about differences between vari...
Dan Cosley, Daniel P. Huttenlocher, Jon M. Kleinbe...
KES
2006
Springer
13 years 7 months ago
Social Capital in Online Social Networks
The problem of social capital in context of the online social networks is presented in the paper. Not only the specific elements, which characterize the single person and influence...
Przemyslaw Kazienko, Katarzyna Musial
KDD
2008
ACM
135views Data Mining» more  KDD 2008»
14 years 7 months ago
Influence and correlation in social networks
Aris Anagnostopoulos, Ravi Kumar, Mohammad Mahdian
CASON
2009
IEEE
14 years 5 days ago
Social Influence Models Based on Starbucks Networks
Minkyoung Kim, Byoung-Tak Zhang, June-Sup Lee
KDD
2010
ACM
265views Data Mining» more  KDD 2010»
13 years 9 months ago
Scalable influence maximization for prevalent viral marketing in large-scale social networks
Influence maximization, defined by Kempe, Kleinberg, and Tardos (2003), is the problem of finding a small set of seed nodes in a social network that maximizes the spread of influe...
Wei Chen, Chi Wang, Yajun Wang