176 search results - page 8 / 36 » Online Advertising |
WWW
2010
ACM
14 years 2 months ago
2010
ACM
When online ads are shown together, they compete for user attention and conversions, imposing negative externalities on each other. While the competition for user attention in spo...
CORR
2010
Springer
13 years 4 months ago
2010
Springer
In this paper, we propose a stochastic model to describe how search service providers charge client companies based on users' queries for the keywords related to these compan...
CACM
2007
13 years 6 months ago
2007
Pop-up, pop-under, and in-line ads have been said to be intrusive, and previous findings suggest that they could have important effects on user perception and cognition. Using a 2...
WWW
2001
ACM
14 years 7 months ago
2001
ACM
WSDM
2010
ACM
14 years 4 months ago
2010
ACM