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» Online Prediction with Privacy
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CCS
2010
ACM
13 years 7 months ago
A privacy recommendation wizard for users of social networking sites
Privacy is a huge problem for users of social networking sites. While sites like Facebook allow individual users to personalize fine-grained privacy settings, this has proven quit...
Lujun Fang, Heedo Kim, Kristen LeFevre, Aaron Tami
CCS
2010
ACM
13 years 7 months ago
User-friendly matching protocol for online social networks
In this paper, we outline a privacy-preserving matching protocol for OSN (online social network) users to find their potential friends. With the proposed protocol, a logged-in use...
Qiang Tang
MKTSCI
2011
354views Multimedia» more  MKTSCI 2011»
12 years 10 months ago
Online Display Advertising: Targeting and Obtrusiveness
We use data from a large-scale field experiment to explore what influences the effectiveness of online advertising. We find that matching an ad to website content and increasing a...
Avi Goldfarb, Catherine Tucker
CSE
2009
IEEE
14 years 10 days ago
The Circles of Latitude: Adoption and Usage of Location Tracking in Online Social Networking
—This paper reports preliminary results of an ongoing ethnographic study of people’s attitudes towards and adoption of Google Latitude, a location-tracking technology for mobil...
Xinru Page, Alfred Kobsa
SRDS
2007
IEEE
14 years 1 months ago
Using Hidden Semi-Markov Models for Effective Online Failure Prediction
A proactive handling of faults requires that the risk of upcoming failures is continuously assessed. One of the promising approaches is online failure prediction, which means that...
Felix Salfner, Miroslaw Malek