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» Online auctions and generalized secretary problems
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WWW
2008
ACM
14 years 9 months ago
Externalities in online advertising
Most models for online advertising assume that an advertiser's value from winning an ad auction, which depends on the clickthrough rate or conversion rate of the advertisemen...
Arpita Ghosh, Mohammad Mahdian
STOC
2003
ACM
152views Algorithms» more  STOC 2003»
14 years 8 months ago
Reducing truth-telling online mechanisms to online optimization
We describe a general technique for converting an online algorithm B to a truthtelling mechanism. We require that the original online competitive algorithm has certain "nicen...
Baruch Awerbuch, Yossi Azar, Adam Meyerson
ATAL
2007
Springer
14 years 2 months ago
Bidding optimally in concurrent second-price auctions of perfectly substitutable goods
We derive optimal bidding strategies for a global bidding agent that participates in multiple, simultaneous second-price auctions with perfect substitutes. We first consider a mo...
Enrico H. Gerding, Rajdeep K. Dash, David C. K. Yu...
WWW
2008
ACM
14 years 9 months ago
First workshop on targeting and ranking for online advertising
Online advertising is a rapidly growing, multi-billion dollar industry. It has become a significant element of the Web browsing experience. Ad platforms used for ad selection use ...
Ewa Dominowska, Vanja Josifovski
SIGECOM
2006
ACM
106views ECommerce» more  SIGECOM 2006»
14 years 2 months ago
Approximation algorithms and online mechanisms for item pricing
We present approximation and online algorithms for a number of problems of pricing items for sale so as to maximize seller’s revenue in an unlimited supply setting. Our first r...
Maria-Florina Balcan, Avrim Blum