41 search results - page 3 / 9 » Optimal Auctions Capturing Constraints in Sponsored Search |
CORR
2010
Springer
13 years 9 months ago
2010
Springer
We consider the problem of revenue-optimal dynamic mechanism design in settings where agents' types evolve over time as a function of their (both public and private) experien...
CORR
2008
Springer
13 years 10 months ago
2008
Springer
We consider the Offline Ad Slot Scheduling problem, where advertisers must be scheduled to sponsored search slots during a given period of time. Advertisers specify a budget constr...
WWW
2010
ACM
14 years 4 months ago
2010
ACM
When online ads are shown together, they compete for user attention and conversions, imposing negative externalities on each other. While the competition for user attention in spo...
WWW
2008
ACM
14 years 10 months ago
2008
ACM
We consider the budget-constrained bidding optimization problem for sponsored search auctions, and model it as an online (multiple-choice) knapsack problem. We design both determi...
WWW
2009
ACM
14 years 10 months ago
2009
ACM
Ad auctions in sponsored search support"broad match"that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving mo...