Snippets are used by almost every text search engine to complement ranking schemes in order to effectively handle user keyword search. Despite the fact that XML is a standard repr...
The paper presents a study on large-scale automatic extraction of acronyms and associated expansions from Web data and from the user interactions with this data through Web search...
There has been considerable work on user browsing models for search engine results, both organic and sponsored. The click-through rate (CTR) of a result is the product of the prob...
Ramakrishnan Srikant, Sugato Basu, Ni Wang, Daryl ...
Internet search engines have popularized the keywordbased search paradigm. While traditional database management systems offer powerful query languages, they do not allow keyword-...
Cloaking is a common “bait-and-switch” technique used to hide the true nature of a Web site by delivering blatantly different semantic content to different user segments. It i...