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WAIM
2009
Springer
14 years 2 months ago
Personalized Delivery of On-Line Search Advertisement Based on User Interests
Search engine advertising has become the main stream of online advertising system. In current search engine advertising systems, all users will get the same advertisement rank if t...
Guangyi Xiao, Zhiguo Gong
CIKM
2008
Springer
13 years 9 months ago
Tag data and personalized information retrieval
Researchers investigating personalization techniques for Web Information Retrieval face a challenge; that the data required to perform evaluations, namely query logs and clickthro...
Mark James Carman, Mark Baillie, Fabio Crestani
ICWSM
2010
13 years 9 months ago
Mining User Home Location and Gender from Flickr Tags
Personal photos and their associated metadata reveal different aspects of our lives and, when shared online, let others have an idea about us. Automating the extraction of persona...
Adrian Popescu, Gregory Grefenstette
IADIS
2003
13 years 9 months ago
Understanding Expert Search Strategies for Designing User-Friendly Search Interfaces
Web search engines face an extremely heterogeneous user population from web novices to highly skilled experts. Currently, the search strategies of the experienced web searchers ar...
Anne Aula, Mika Käki
WWW
2003
ACM
14 years 8 months ago
Using Top-Ranking Sentences for Web Search Result Presentation
In this poster we propose a granular approach for presenting web search results. Sentences, taken from the top documents, are used as fine-grained representations of document cont...
Ryen W. White, Joemon M. Jose, Ian Ruthven