159 search results - page 17 / 32 » Planning for Marketing Campaigns |
HICSS
1998
IEEE
14 years 22 days ago
1998
IEEE
In recent years, electric utility industry in the whole world has been facing pressure to be deregulated or restructured in order to increase its efficiency, to reduce operational...
WWW
2009
ACM
14 years 9 months ago
2009
ACM
There are many on-line settings in which users publicly express opinions. A number of these offer mechanisms for other users to evaluate these opinions; a canonical example is Ama...
WWW
2009
ACM
14 years 9 months ago
2009
ACM
Behavioral Targeting (BT) is a technique used by online advertisers to increase the effectiveness of their campaigns, and is playing an increasingly important role in the online a...
WWW
2008
ACM
14 years 9 months ago
2008
ACM
Most current banner advertising is sold through negotiation thereby incurring large transaction costs and possibly suboptimal allocations. We propose a new automated system for se...
CORR
2006
Springer
13 years 8 months ago
2006
Springer
Ideas by Statistical Mechanics (ISM) is a generic program to model evolution and propagation of ideas/patterns throughout populations subjected to endogenous and exogenous interac...