159 search results - page 24 / 32 » Planning for Marketing Campaigns |
CHI
2007
ACM
14 years 8 months ago
2007
ACM
This paper shares our experience with a strategic design project for defining the key user experience scenarios for utilizing location information available on mobile devices. Whi...
HICSS
2008
IEEE
14 years 2 months ago
2008
IEEE
Today, the means for attaining competitive advantage with information technology (IT) has shifted from efficiently managing the organization's operations to discovering ways ...
AGILEDC
2007
IEEE
14 years 2 months ago
2007
IEEE
This report examines how the VeriSign Managed Security Services team (MSS) has successfully extended agile software development practices to deal with a complex, multi-product dev...
HICSS
2007
IEEE
14 years 2 months ago
2007
IEEE
This paper aims at exploring the role of the product generation life cycle (PGLC) on differences in innovation strategy among industries in a crossindustry study of ten multinatio...
IEEECIT
2007
IEEE
14 years 2 months ago
2007
IEEE
The User requirements of many web-based services are dynamically and continuously changing even during the service time itself. For that reason, web service companies always keep ...