16 search results - page 1 / 4 » Predicting Smartphone Adoption in Social Networks |
CIKM
2010
Springer
13 years 9 months ago
2010
Springer
Online social networks offer opportunities to analyze user behavior and social connectivity and leverage resulting insights for effective online advertising. We study the adopti...
WSDM
2012
ACM
12 years 6 months ago
2012
ACM
One of the key objectives of viral marketing is to identify a small set of users in a social network, who when convinced to adopt a product will influence others in the network l...
CHI
2009
ACM
2009
ACM
Measuring the impact of third place attachment on the adoption of a place-based community technology
14 years 11 months ago
CoCollage is a placed-based community technology that leverages the power of online social networking to facilitate awareness and face-to-face interactions in a third place. We ad...
INFOCOM
2011
IEEE
13 years 2 months ago
2011
IEEE
– Mobile social networks extend social networks in the cyberspace into the real world by allowing mobile users to discover and interact with existing and potential friends who ha...
HICSS
2008
IEEE
14 years 5 months ago
2008
IEEE
Social networking sites such as MySpace and Facebook thrive on energetic social interaction, but the factors that assure this are not well understood. There is a lack of theory th...