We address the task of learning rankings of documents from search engine logs of user behavior. Previous work on this problem has relied on passively collected clickthrough data. ...
Demographic information plays an important role in gaining valuable insights about a web-site's user-base and is used extensively to target online advertisements and promotion...
A wealth of information is available on the Web. But often, such data are hidden behind form interfaces which allow only a restrictive set of queries over the underlying databases...
On the Web, where the search costs are low and the competition is just a mouse click away, it is crucial to segment the customers intelligently in order to offer more targeted and...
Keyword indices, topic directories, and link-based rankings are used to search and structure the rapidly growing Web today. Surprisingly little use is made of years of browsing ex...