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WWW
2009
ACM
14 years 8 months ago
Competitive analysis from click-through log
Existing keyword suggestion tools from various search engine companies could automatically suggest keywords related to the advertisers' products or services, counting in simp...
Gang Wang, Jian Hu, Yunzhang Zhu, Hua Li, Zheng Ch...
WWW
2008
ACM
14 years 8 months ago
Budget constrained bidding in keyword auctions and online knapsack problems
We consider the budget-constrained bidding optimization problem for sponsored search auctions, and model it as an online (multiple-choice) knapsack problem. We design both determi...
Yunhong Zhou, Deeparnab Chakrabarty, Rajan M. Luko...
WWW
2006
ACM
14 years 8 months ago
Designing an architecture for delivering mobile information services to the rural developing world
Paper plays a crucial role in many developing world information practices. However, paper-based records are inefficient, error-prone and difficult to aggregate. Therefore we need ...
Tapan S. Parikh, Edward D. Lazowska
WWW
2001
ACM
14 years 8 months ago
Adaptive push-pull: disseminating dynamic web data
?An important issue in the dissemination of time-varying web data such as sports scores and stock prices is the maintenance of temporal coherency. In the case of servers adhering t...
Pavan Deolasee, Amol Katkar, Ankur Panchbudhe, Kri...
CHI
2009
ACM
14 years 8 months ago
Timing is everything?: the effects of timing and placement of online privacy indicators
Many commerce websites post privacy policies to address Internet shoppers' privacy concerns. However, few users read or understand them. Iconic privacy indicators may make pr...
Serge Egelman, Janice Y. Tsai, Lorrie Faith Cranor...