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JECR
2000
157views more  JECR 2000»
13 years 7 months ago
Optimizing Human-Computer Interaction for the Electronic Commerce Environment
The paper investigates the interaction effects between the search strategy of software agents and the subject's product class knowledge. The experimental study consists of a ...
Rex Eugene Perera
WWW
2009
ACM
14 years 8 months ago
Adaptive bidding for display advertising
Motivated by the emergence of auction-based marketplaces for display ads such as the Right Media Exchange, we study the design of a bidding agent that implements a display adverti...
Arpita Ghosh, Benjamin I. P. Rubinstein, Sergei Va...
WWW
2009
ACM
14 years 8 months ago
Bid optimization for broad match ad auctions
Ad auctions in sponsored search support"broad match"that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving mo...
Eyal Even-Dar, Vahab S. Mirrokni, S. Muthukrishnan...
DMSN
2009
ACM
14 years 2 months ago
Message models and aggregation in knowledge based middleware for rich sensor systems
Networked, distributed real world sensing is an increasingly prominent topic in computing and has quickly expanded from resource constrained “sensor networks” measuring simple...
Joseph B. Kopena, William C. Regli, Boon Thau Loo
SIGADA
2004
Springer
14 years 27 days ago
Information systems security engineering: a critical component of the systems engineering lifecycle
The purpose of this research paper is to illustrate the industrial and federal need for Information Systems Security Engineering (ISSE) in order to build Information Assurance (IA...
James F. Davis