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WWW
2008
ACM
14 years 8 months ago
Using the wisdom of the crowds for keyword generation
In the sponsored search model, search engines are paid by businesses that are interested in displaying ads for their site alongside the search results. Businesses bid for keywords...
Ariel Fuxman, Panayiotis Tsaparas, Kannan Achan, R...
IUI
2010
ACM
14 years 4 months ago
Personalized news recommendation based on click behavior
Online news reading has become very popular as the web provides access to news articles from millions of sources around the world. A key challenge of news websites is to help user...
Jiahui Liu, Peter Dolan, Elin Rønby Pederse...
WSDM
2009
ACM
138views Data Mining» more  WSDM 2009»
14 years 2 months ago
Integration of news content into web results
Aggregated search refers to the integration of content from specialized corpora or verticals into web search results. Aggregation improves search when the user has vertical intent...
Fernando Diaz
CLEF
2009
Springer
13 years 8 months ago
Prior Art Search Using International Patent Classification Codes and All-Claims-Queries
In this study, we describe our system at the Intellectual Property track of the 2009 CrossLanguage Evaluation Forum campaign (CLEF-IP). The CLEF-IP track addressed prior art searc...
Benjamin Herbert, György Szarvas, Iryna Gurev...
WAIM
2009
Springer
14 years 2 months ago
Personalized Delivery of On-Line Search Advertisement Based on User Interests
Search engine advertising has become the main stream of online advertising system. In current search engine advertising systems, all users will get the same advertisement rank if t...
Guangyi Xiao, Zhiguo Gong