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KDD
2009
ACM
153views Data Mining» more  KDD 2009»
14 years 9 months ago
Predicting bounce rates in sponsored search advertisements
This paper explores an important and relatively unstudied quality measure of a sponsored search advertisement: bounce rate. The bounce rate of an ad can be informally defined as t...
D. Sculley, Robert G. Malkin, Sugato Basu, Roberto...
KDD
2008
ACM
128views Data Mining» more  KDD 2008»
14 years 9 months ago
Bypass rates: reducing query abandonment using negative inferences
We introduce a new approach to analyzing click logs by examining both the documents that are clicked and those that are bypassed--documents returned higher in the ordering of the ...
Atish Das Sarma, Sreenivas Gollapudi, Samuel Ieong
KDD
2008
ACM
153views Data Mining» more  KDD 2008»
14 years 9 months ago
Information extraction from Wikipedia: moving down the long tail
Not only is Wikipedia a comprehensive source of quality information, it has several kinds of internal structure (e.g., relational summaries known as infoboxes), which enable self-...
Fei Wu, Raphael Hoffmann, Daniel S. Weld
KDD
2008
ACM
140views Data Mining» more  KDD 2008»
14 years 9 months ago
On updates that constrain the features' connections during learning
In many multiclass learning scenarios, the number of classes is relatively large (thousands,...), or the space and time efficiency of the learning system can be crucial. We invest...
Omid Madani, Jian Huang 0002
KDD
2006
ACM
198views Data Mining» more  KDD 2006»
14 years 9 months ago
Estimating the global pagerank of web communities
Localized search engines are small-scale systems that index a particular community on the web. They offer several benefits over their large-scale counterparts in that they are rel...
Jason V. Davis, Inderjit S. Dhillon