In Internet marketing, Web audience analysis is essential to understanding the visitors’ needs. However, the existing analysis tools fail to deliver summarized and conceptual me...
Existing web usage mining techniques focus only on discovering knowledge based on the statistical measures obtained from the static characteristics of web usage data. They do not ...
Web users display their preferences implicitly by navigating through a sequence of pages or by providing numeric ratings to some items. Web usage mining techniques are used to ext...
Many of existing criteria for evaluating web sites quality require methods such as heuristic evaluations, or/and empirical usability tests. This paper aims at defining a quality m...
Web logs collected by proxy servers, referred to as proxy logs or proxy traces, contain information about Web document accesses by many users against many Web sites. This "man...