825 search results - page 27 / 165 » Search advertising using web relevance feedback |
CIKM
2008
Springer
13 years 12 months ago
2008
Springer
As an effective technique for improving retrieval effectiveness, relevance feedback (RF) has been widely studied in both monolingual and cross-language information retrieval (CLIR...
SIGIR
2004
ACM
14 years 3 months ago
2004
ACM
Recent research has had some success using the length of time a user displays a document in their web browser as implicit feedback for document preference. However, most studies h...
SIGIR
2005
ACM
14 years 3 months ago
2005
ACM
The current boom of the Web is associated with the revenues originated from on-line advertising. While search-based advertising is dominant, the association of ads with a Web page...
CIVR
2007
Springer
14 years 4 months ago
2007
Springer
With Internet delivery of video content surging to an unprecedented level, video recommendation has become a very popular online service. The capability of recommending relevant v...
JASIS
2006
13 years 9 months ago
2006
This study focused on the relevance judgments made by health information users using the Web. Health information users were conceptualized as motivated information users concerned...