825 search results - page 8 / 165 » Search advertising using web relevance feedback |
CIKM
2009
Springer
14 years 3 months ago
2009
Springer
Relevance Feedback has proven very effective for improving retrieval accuracy. A difficult yet important problem in all relevance feedback methods is how to optimally balance the...
ACIVS
2005
Springer
14 years 2 months ago
2005
Springer
In this paper we present an interactive, object-based video retrieval system which features a novel query formulation method that is used to iteratively refine an underlying model...
IPM
2000
13 years 8 months ago
2000
We analyzed transaction logs containing 51,473 queries posed by 18,113 users of Excite, a major Internet search service. We provide data on: (i) sessions - changes in queries durin...
KDD
2005
ACM
14 years 9 months ago
2005
ACM
This paper presents a novel approach for using clickthrough data to learn ranked retrieval functions for web search results. We observe that users searching the web often perform ...
WSDM
2010
ACM
14 years 6 months ago
2010
ACM
We describe a machine learning approach for predicting sponsored search ad relevance. Our baseline model incorporates basic features of text overlap and we then extend the model t...