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151
Voted
CHI
2010
ACM
15 years 11 months ago
2010
ACM
In this research, we evaluate the effect of gender in analyzing the performance of sponsored search advertising. We examine a log file with data comprised of nearly 7,000,000 reco...
146
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KDD
2009
ACM
15 years 11 months ago
2009
ACM
As the number and size of large timestamped collections (e.g. sequences of digitized newspapers, periodicals, blogs) increase, the problem of efficiently indexing and searching su...
179
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WEBI
2009
Springer
15 years 11 months ago
2009
Springer
Abstract—We present a method for modeling, and automatically inferring, the current interest of a user in search advertising. Our task is complementary to that of predicting ad r...
165
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WIDM
2009
ACM
15 years 11 months ago
2009
ACM
As the volume of multimedia data available on internet is tremendously increasing, the content-based similarity search becomes a popular approach to multimedia retrieval. The most...
125
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ICDIM
2007
IEEE
15 years 11 months ago
2007
IEEE
In recent years, efforts have begun to put math contents on the Web. As for other types of Web information, search capabilities should be provided to enable users to find what the...