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WWW
2007
ACM
16 years 6 months ago
Predicting clicks: estimating the click-through rate for new ads
Search engine advertising has become a significant element of the Web browsing experience. Choosing the right ads for the query and the order in which they are displayed greatly a...
Matthew Richardson, Ewa Dominowska, Robert Ragno
WWW
2006
ACM
16 years 6 months ago
Position paper: ontology construction from online ontologies
One of the main hurdles towards a wide endorsement of ontologies is the high cost of constructing them. Reuse of existing ontologies offers a much cheaper alternative than buildin...
Harith Alani
CHI
2003
ACM
16 years 6 months ago
Exploring the distribution of online healthcare information
Motivated by the importance of retrieving comprehensive healthcare information, we analyzed how information about 12 concepts related to a widely available healthcare topic is dis...
Suresh K. Bhavnani, Renju T. Jacob, Jennifer Nardi...
CIKM
2009
Springer
16 years 21 days ago
Exploring relevance for clicks
Mining feedback information from user click-through data is an important issue for modern Web retrieval systems in terms of architecture analysis, performance evaluation and algor...
Rongwei Cen, Yiqun Liu, Min Zhang, Bo Zhou, Liyun ...
SEMWEB
2009
Springer
16 years 20 days ago
Learning Semantic Query Suggestions
An important application of semantic web technology is recognizing human-defined concepts in text. Query transformation is a strategy often used in search engines to derive querie...
Edgar Meij, Marc Bron, Laura Hollink, Bouke Huurni...