Within nature, the success of many organisms, including certain species of insects, mammals, slime molds, and bacteria, is attributed to their performance of division of labor, wh...
Experienced web users have strategies for information search and re-access that are not directly supported by web browsers or search engines. We studied how prevalent these strate...
With 39% of Americans admitting the use of the Web to get unfiltered campaign materials, it becomes important to evaluate how they are searching for these materials and what they a...
Eni Mustafaraj, Panagiotis Takis Metaxas, Catherin...
In advertising and content relevancy prediction it is important to understand whether, over time, information that reaches one demographic group spreads to others. In this paper w...
Sponsored search is a multi-billion dollar business that generates most of the revenue for search engines. Predicting the probability that users click on ads is crucial to sponsor...