Sciweavers

609 search results - page 59 / 122
» Social search in
Sort
View
FQAS
2009
Springer
157views Database» more  FQAS 2009»
14 years 2 months ago
On Fuzzy vs. Metric Similarity Search in Complex Databases
Abstract. The task of similarity search is widely used in various areas of computing, including multimedia databases, data mining, bioinformatics, social networks, etc. For a long ...
Alan Eckhardt, Tomás Skopal, Peter Vojt&aac...
SIGECOM
2010
ACM
140views ECommerce» more  SIGECOM 2010»
14 years 15 days ago
Northern exposure: a field experiment measuring externalities between search advertisements
“North” ads, or sponsored listings appearing just above the organic search results, generate the majority of clicks and revenues for search engines. In this paper, we ask whet...
David H. Reiley, Sai-Ming Li, Randall A. Lewis
CORR
2006
Springer
148views Education» more  CORR 2006»
13 years 7 months ago
Budget Optimization in Search-Based Advertising Auctions
Internet search companies sell advertisement slots based on users' search queries via an auction. While there has been previous work on the auction process and its game-theor...
Jon Feldman, S. Muthukrishnan, Martin Pál, ...
CHI
2010
ACM
14 years 2 months ago
Gender demographic targeting in sponsored search
In this research, we evaluate the effect of gender in analyzing the performance of sponsored search advertising. We examine a log file with data comprised of nearly 7,000,000 reco...
Bernard J. Jansen, Lauren Solomon
WWW
2009
ACM
14 years 2 months ago
Building term suggestion relational graphs from collective intelligence
This paper proposes an effective approach to provide relevant search terms for conceptual Web search. ‘Semantic Term Suggestion’ function has been included so that users can f...
Jyh-Ren Shieh, Yung-Huan Hsieh, Yang-Ting Yeh, Tse...