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ADMI
2009
Springer

120views Intelligent Agents» more ADMI 2009»

The Complex Dynamics of Sponsored Search Markets

14 years 3 months ago

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Valentin Robu, Han La Poutré, Sander M. Boh...

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CIKM
2007
Springer

88views Information Technology» more CIKM 2007»

Finding dense and isolated submarkets in a sponsored search spending graph

14 years 2 months ago

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Kevin J. Lang, Reid Andersen

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WINE
2007
Springer

387views Economy» more WINE 2007»

Equilibrium Analysis of Dynamic Bidding in Sponsored Search Auctions

14 years 2 months ago

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Yevgeniy Vorobeychik, Daniel M. Reeves

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WINE
2007
Springer

124views Economy» more WINE 2007»

Cost of Conciseness in Sponsored Search Auctions

14 years 2 months ago

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We study keyword auctions in a model where each advertiser has a value for every slot, which is not necessarily proportional to the number of clicks the advertiser expects to rece...

Zoë Abrams, Arpita Ghosh, Erik Vee

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SIGECOM
2006
ACM

136views ECommerce» more SIGECOM 2006»

An analysis of alternative slot auction designs for sponsored search

14 years 2 months ago

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