9 search results - page 2 / 2 » TacTex09: a champion bidding agent for ad auctions |
AAAI
2008
13 years 9 months ago
2008
We present the design of a banner advertising auction which is considerably more expressive than current designs. We describe a general model of expressive ad contracts/bidding an...
AAAI
2011
12 years 7 months ago
2011
Externalities are recognized to exist in the sponsored search market, where two co-located ads compete for user attention. Existing work focuses on the effect of another ad on th...
SIGECOM
2011
ACM
12 years 10 months ago
2011
ACM
The Generalized Second Price (GSP) auction is the primary method by which sponsered search advertisements are sold. We study the performance of this auction in the Bayesian settin...
CORR
2010
Springer
13 years 7 months ago
2010
Springer
We consider the problem of designing truthful auctions, when the bidders' valuations have a public and a private component. In particular, we consider combinatorial auctions w...