320 search results - page 29 / 64 » Testing the significance of attribute interactions |
SDM
2004
SIAM
13 years 10 months ago
2004
SIAM
Segmentation based on RFM (Recency, Frequency, and Monetary) has been used for over 50 years by direct marketers to target a subset of their customers, save mailing costs, and imp...
CHI
2010
ACM
14 years 3 months ago
2010
ACM
In this research, we evaluate the effect of gender in analyzing the performance of sponsored search advertising. We examine a log file with data comprised of nearly 7,000,000 reco...
CHI
2008
ACM
14 years 9 months ago
2008
ACM
This paper presents a study of finger-based text entry for mobile devices with touchscreens. Many devices are now coming to market that have no physical keyboards (the Apple iPhon...
CHI
2007
ACM
13 years 10 months ago
2007
ACM
Any new tool introduced for education needs to be validated. We developed a virtual human experience called the Virtual Objective Structured Clinical Examination (VOSCE). In the V...
WSCG
2004
13 years 10 months ago
2004
Tracking technologies for medical Virtual or Augmented Reality (VR/AR) applications have to fulfill demanding requirements. A hybrid tracking system can merge positive attributes ...