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ACL
2009
13 years 5 months ago
Learning Semantic Categories from Clickthrough Logs
As the web grows larger, knowledge acquisition from the web has gained increasing attention. In this paper, we propose using web search clickthrough logs to learn semantic categor...
Mamoru Komachi, Shimpei Makimoto, Kei Uchiumi, Man...
ISCI
2007
181views more  ISCI 2007»
13 years 7 months ago
AdROSA - Adaptive personalization of web advertising
One of the greatest and most recent challenges for online advertising is the use of adaptive personalization at the same time that the Internet continues to grow as a global market...
Przemyslaw Kazienko, Michal Adamski
SEMWEB
2010
Springer
13 years 2 months ago
Semantic search on the Web
Web search is a key technology of the Web, since it is the primary way to access content on the Web. Current standard Web search is essentially based on a combination of textual ke...
Bettina Fazzinga, Thomas Lukasiewicz
CHI
2009
ACM
14 years 8 months ago
What do you see when you're surfing?: using eye tracking to predict salient regions of web pages
An understanding of how people allocate their visual attention when viewing Web pages is very important for Web authors, interface designers, advertisers and others. Such knowledg...
Georg Buscher, Edward Cutrell, Meredith Ringel Mor...
SIGIR
2012
ACM
11 years 10 months ago
Creating temporally dynamic web search snippets
Content on the Internet is always changing. We explore the value of biasing search result snippets towards new webpage content. We present results from a user study comparing trad...
Krysta Marie Svore, Jaime Teevan, Susan T. Dumais,...