416 search results - page 7 / 84 » The dynamics of viral marketing |
GI
2010
Springer
13 years 5 months ago
2010
Springer
: Social networks and communities like facebook and myspace gain increasing importance in people's everyday lives. Companies start to see these platforms as a chance for commu...
WWW
2008
ACM
14 years 8 months ago
2008
ACM
We discuss the use of social networks in implementing viral marketing strategies. While influence maximization has been studied in this context (see Chapter 24 of [10]), we study ...
CI
2007
13 years 7 months ago
2007
This paper studies the properties of the continuous double auction trading mechanishm using an artificial market populated by heterogeneous computational agents. In particular, we...
EDBT
2002
ACM
14 years 7 months ago
2002
ACM
HICSS
2008
IEEE
14 years 1 months ago
2008
IEEE
Containing much valuable information, networks such as the World Wide Web, social networks and metabolic networks draw increasingly attention in scientific communities. Network cl...