: Social networks and communities like facebook and myspace gain increasing importance in people's everyday lives. Companies start to see these platforms as a chance for commu...
Most research regarding online social networks such as Facebook, MySpace, Linked-In and Friendster has looked at these networks in terms of activity within the online network, suc...
: The Web 2.0 can be regarded as an evolutionary process of medial differentiation. Infinite online communities are emerging and disappearing. It seems that a race has started in s...