Ad auctions in sponsored search support"broad match"that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving mo...
Eyal Even-Dar, Vahab S. Mirrokni, S. Muthukrishnan...
Recent technology trends in the Web Services (WS) domain indicate that a solution eliminating the presumed complexity of the WS-* standards may be in sight: advocates of REpresent...
Semantic similarity measures play important roles in information retrieval and Natural Language Processing. Previous work in semantic web-related applications such as community mi...
This paper is concerned with the problem of browsing social annotations. Today, a lot of services (e.g., Del.icio.us, Filckr) have been provided for helping users to manage and sh...
Click fraud is jeopardizing the industry of Internet advertising. Internet advertising is crucial for the thriving of the entire Internet, since it allows producers to advertise t...