In recent years, systems have emerged that enable end users to “mash” together existing web services to build new web sites. However, little is known about how well end users ...
Jill Cao, Kyle Rector, Thomas H. Park, Scott D. Fl...
Cryptography has emerged as an enormously important component of the networked world. People are hesitant to trust the World Wide Web and e-commerce without the protections crypto...
: Everyone realizes how powerful the few big Web search engine companies have become, both in terms of financial resources due to soaring stock quotes and in terms of the still hid...
We use data from a large-scale field experiment to explore what influences the effectiveness of online advertising. We find that matching an ad to website content and increasing a...
People rarely articulate explicitly what a native speaker of a language is already assumed to know. So to acquire the stereotypical knowledge that underpins much of what is said i...