Online offerings such as web search, news portals, and e-commerce applications face the challenge of providing high-quality service to a large, heterogeneous user base. Recent eff...
With the advent of Web 2.0 technologies, websites have evolved from static pages to dynamic, interactive Web-based applications with the ability to replicate common desktop functi...
Joshua M. Hailpern, Loretta Guarino Reid, Richard ...
People regularly interact with different representations of Web pages. A person looking for new information may initially find a Web page represented as a short snippet rendered b...
Jaime Teevan, Edward Cutrell, Danyel Fisher, Steve...
Web users display their preferences implicitly by navigating through a sequence of pages or by providing numeric ratings to some items. Web usage mining techniques are used to ext...
While data privacy is a human right, it is challenging to enforce it. For example, if multiple retailers execute a single order at Amazon Marketplace, each retailer can use diffe...