Consumers seek for trusted advice during buying decision. Brand owners and retailers invest large sums in marketing and market research, trying hard to find out what customers real...
Alice first meets Bob in an entertainment shop, then, they wish to share multimedia content, but Do they know what are trustworthy users? How do they share such information in a s...
Every time a user uses the Internet, a wealth of personal information is revealed, either voluntarily or involuntarily. This often causes privacy breaches, specially if the informa...
In order for personal assistant agents in an ambient intelligence context to provide good recommendations, or pro-actively support humans in task allocation, a good model of what t...
In a reputation-based trust management system an entity’s behaviour determines its reputation which in turn affects other entities interaction with it. We present a mathematical...