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SIGIR
2004
ACM
14 years 25 days ago
Query-related data extraction of hidden web documents
The larger amount of information on the Web is stored in document databases and is not indexed by general-purpose search engines (i.e., Google and Yahoo). Such information is dyna...
Yih-Ling Hedley, Muhammad Younas, Anne E. James, M...
ICDE
2008
IEEE
204views Database» more  ICDE 2008»
14 years 8 months ago
Keyword Search on Spatial Databases
Many applications require finding objects closest to a specified location that contains a set of keywords. For example, online yellow pages allow users to specify an address and a ...
Ian De Felipe, Vagelis Hristidis, Naphtali Rishe
WWW
2009
ACM
14 years 8 months ago
Estimating the impressionrank of web pages
The ImpressionRank of a web page (or, more generally, of a web site) is the number of times users viewed the page while browsing search results. ImpressionRank captures the visibi...
Ziv Bar-Yossef, Maxim Gurevich
KDD
2009
ACM
232views Data Mining» more  KDD 2009»
13 years 12 months ago
Probabilistic latent semantic user segmentation for behavioral targeted advertising
Behavioral Targeting (BT), which aims to deliver the most appropriate advertisements to the most appropriate users, is attracting much attention in online advertising market. A ke...
Xiaohui Wu, Jun Yan, Ning Liu, Shuicheng Yan, Ying...
SIGIR
2008
ACM
13 years 7 months ago
Optimizing relevance and revenue in ad search: a query substitution approach
The primary business model behind Web search is based on textual advertising, where contextually relevant ads are displayed alongside search results. We address the problem of sel...
Filip Radlinski, Andrei Z. Broder, Peter Ciccolo, ...