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149
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WWW
2009
ACM
16 years 4 months ago
2009
ACM
Motivated by the emergence of auction-based marketplaces for display ads such as the Right Media Exchange, we study the design of a bidding agent that implements a display adverti...
141
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WWW
2009
ACM
16 years 4 months ago
2009
ACM
Social networking sites have been increasingly gaining popularity. Well-known sites such as Facebook have been reporting growth rates as high as 3% per week [5]. Many social netwo...
146
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WWW
2009
ACM
16 years 4 months ago
2009
ACM
Ad auctions in sponsored search support"broad match"that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving mo...
158
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WWW
2008
ACM
16 years 4 months ago
2008
ACM
The World Wide Web Consortium's RDF standard primarily consists of (subject,property,object) triples that specify the value that a given subject has for a given property. How...
124
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WWW
2008
ACM
16 years 4 months ago
2008
ACM
For many users with a physical or motor disability, using a computer mouse or other pointing device to navigate the web is cumbersome or impossible due to problems with pointing a...